Business Management & Marketing

Business Management and Marketing are important approach in improving income flow for small farmers.

Price Reports

State & Federal Agencies

• Wholesale (Terminal) Market Price Reports--USDA

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Business Management

UF/IFAS Publications

• Helping Your Small Farmers Develop a Business Plan - Articulated Presentation
• Small Farms Business Plans - Articulated Presentation
• Writing a Business Plan - Articulated Presentation
• Setting the Right Price - Articulated Presentation
• Managing Inventory - Articulated Presentation
• Employee Motivation - Articulated Presentation

State & Federal Agencies

• Marketing, Business, and Risk Management--ATTRA
• U.S. Small Business Administration

Other University Sites

• A Retirement Estimator for Farm Families--Purdue University
• Steps to Ag Business Development--Iowa State University

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Marketing Strategies

UF/IFAS Publications

• Selling Secrets - Articulated Presentation
• Deciding on a Distribution Strategy - Articulated Presentation
• Fruit & Vegetable Marketing - Articulated Presentation
• Sorting Out Appropriate Markets - Articulated Presentation
• Business Plans and Marketing (pdf)
• Community Supported Agriculture (pdf)
• Examples of Marketing Alternatives for Small Farmers (pdf)
• Pricing & Production Management (pdf)

Florida A&M University Publications

• Cooperatives and Producer Groups (pdf)
• Marketing for the Farm Business (pdf)
• 20 Tips for Successful Marketing (pdf)

Other University Sites

• Developing and Implementing a Successful Marketing Plan--Purdue University
• Developing a Sensible and Successful Marketing Attitude--Purdue University
• Marketing for the Small Farmer--University of California

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Direct Marketing

UF/IFAS Publications

• Direct Marketing (pdf)
• Farmers' Market: Accepting Food Stamps and Other Forms of Public Assistance (pdf)
• Farmers' Market: Example of Bylaws (pdf)
• Farmers' Market: Example of Rules (pdf)
• Farmers' Market: Insurance (pdf)
• Farmers’ Markets on the Web (pdf)
• An Overview of Small Farm Direct Marketing
• Starting a Farmer's Market (pdf)

Federal & State Agencies

• Florida Produce Seasonal Availability Chart (pdf)
• AMS Farmers' Markets--USDA
• Farmers Market Facts--USDA
• Florida State Farmers Markets--USDA
• Standards for Farmers/Green Markets Vendors--FDACS (pdf)

Other University Sites

• Direct Farm Marketing and Tourism Handbook--University of Arizona
• Direct Marketing Guide for Producer of Fruit, Vegetables, and Other Specialty Products--University of Tennessee (pdf)

Organizations & Associations

• Choosing Your Market--A Direct Marketing Decision Tool--Georgia Organics
• Farmers Market Coalition

Related Links

• Farmers Markets Vendor Certifications in a Nut Shell (pdf)

Free Sites to Advertise Your Farm

• Pick Your Own - www.PickYourOwn.org
• Florida Market Bulletin - www.florida-agriculture.com/fmb/place_ad.htm
• Local Harvest - www.localharvest.org/register.jsp
• Farm Locator - www.newfarm.org/farmlocator
• Sunshine Farmers Market (Florida Farm Bureau members)www.sunshinefarmersmarket.com

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Value-added

Federal & State Agencies

• Adding Value to Farm Products: An Overview--ATTRA (pdf)
• Community Supported Agriculture--ATTRA (pdf)
• Food Dehydration Options--ATTRA (pdf)
• Keys to Success in Value-Added Agriculture--ATTRA (pdf)
• Sorghum Syrup--ATTRA (pdf)
• Soyfoods: Adding Value to Soybeans--ATTRA (pdf)
• Value-Added Dairy Options--ATTRA (pdf)

Other University Sites

• Marketing Value Added Products--University of Vermont
• Evaluating the Potential of Success for Value-Added Products--University of Tennessee (pdf)
• Marketing for the Value-Added Agricultural Enterprise--University of Tennessee (pdf)

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